Is SEO a mythical monster to you?
You are an Estonian small business owner or startup founder. You have a great product or service, a beautiful website, and a passion for your business. But then comes “SEO” – search engine optimization. Words like “algorithms”, “keyword research”, and “backlinks” sound like rocket science, requiring either an agency costing thousands of euros or endless hours of self-study. The result is often frustration because your website simply cannot be found on Google.
To us, this seems unfair. Why should digital success be the privilege of only the big players? We believe that every Estonian business deserves the opportunity to be visible online without having to go bankrupt or become an IT specialist.
There was no tool on the market for YOU.
The market is full of SEO tools, but most of them are designed for developers or large marketing departments. They offer complex tables, technical jargon, and require deep knowledge to understand anything at all. For a small business owner, it’s about the same as trying to use a space shuttle manual to fix a car.
And SEO agencies? They are convenient, but monthly prices (often €500-2000) are simply too high for a fresh business. We saw a huge gap in the Estonian market: the need for an affordable, simple, and effective solution.
SEO Optimizer – Finally, SEO that speaks to you in plain language.
To fill this exact gap, we created SEO Optimizer. Our mission is to give Estonian small businesses and startups a tool they can use to improve their website’s visibility themselves. And best of all – it’s 100% FREE!
How does it work? Forget complexity, focus on results:
- 5-minute setup: Forget filling out long forms. Sign up, connect your Google Search Console, and you’re ready to go.
- Your website’s true pulse: Our tool integrates directly with your Google Search Console. This means we don’t just analyze your page “superficially”, but look at real data – which keywords you are found with, where your visitors come from, and what interests them on your page. This data is updated once a month, providing you with a continuous overview.
- AI-powered recommendations – Your personal SEO advisor: This is our biggest difference! Forget the technical jargon. Our artificial intelligence (AI) analyzes your data and provides concrete, non-technical instructions: “Add this keyword to your page title”, “Improve the content of this page because visitors are leaving too quickly”. These are steps you can implement yourself in your CMS (e.g., WordPress, Wix) without having to call a developer for help.
- Measure your success: Making improvements is only half the battle. Our tool helps you track the impact of your changes for up to 90 days. Plus, you’ll get monthly analytics reports so you can see your growth in black and white.
Why are we in the BETA phase and why do we need YOUR help?
Yes, SEO Optimizer is currently in BETA. This means we are actively developing and refining it every day. We want it to be the best SEO tool specifically for Estonian businesses – and for that, we need your help!
Your feedback is invaluable. Every “this is good” or “this could be better” helps us make the tool even more accurate and useful. This is your opportunity to shape a tool that serves the exact needs of you and other Estonian entrepreneurs. And remember – it is 100% FREE, without asking for credit card details!
Before you register, read the guide
To register, click the “Start for free” button.
On the next page, there are two ways to register. The first option, using your Google account, is recommended (reason below). If you do not wish to use the convenient first method, you can create an account by clicking “Sign up” (see image) and register using your email address and password.
To get the most benefit, you need to connect SEO Optimizer with your website’s Google Search Console using your Google account, as the tool allows you to analyze the data located there. If you do not have access to it, ask your developer for it (higher-level access required) or, if you are a do-it-yourself entrepreneur, create the account yourself (it is free and easy to do). You can find the Search Console setup guide here.
The SEO Optimizer section analyzes data from the previous month and the month before that, and AI helps you see and understand the most important changes in organic visibility, even providing recommendations on which pages you should pay attention to.
In addition, this report helps discover keywords that are worth paying attention to and optimizing the corresponding subpages for the fastest results (in the SEO world, this is called “Low Hanging Fruits”).
But there is a nuance here: your website’s Search Console must have at least the last 2 months of data for it to work. If you set up Search Console only recently, connect it anyway, and the platform will generate the first report as soon as two months of data have been collected.
Performing an SEO Audit
To perform SEO audits on different subpages (the limit is currently 10 audits per month), go to the “SEO audit” page.
You will need the address (URL) of the subpage you want to analyze and the keyword you want to optimize this page for. The platform also includes a tool to make keyword selection easier in case you don’t know the right keyword.
The audit does not start immediately. To run the audit, you need to click the “Run audit” button.
Performing the audit may take about 1 minute, and once it is completed, a “View Report” button will appear, which you can click to see the result.
The result is not a complex report full of data, but a concrete action plan, i.e., tasks that need to be fixed. The AI also generates examples for content improvement, but always consider whether the AI-generated improvement examples are actually suitable. Nevertheless, you will find out exactly what needs to be improved.
And if you also made the improvements on your website, be sure to mark the task as completed, because then the system will start monitoring the impact of the fix and reflect changes in Google visibility in the reports for the next 3 months.
Try it now!
Don’t let SEO intimidate you anymore. Take control of your website’s visibility. Try the BETA version of SEO Optimizer completely free today: audit.secro.ee
P.S. Your feedback is vital to us! Once you are inside the app, feel free to use the “Help” button (Help/Error/Feedback) or write to us directly at optimizer@secro.ee. Every thought and observation is valuable!